NIB Direct, an accomplished Case Acquisition Partner, leverages our talented in-house media team to help firms capitalize on the endless reach of digital marketing opportunities.

Welcome to NIB Direct

NIB Direct specializes in nationwide case acquisition for law firms representing injured consumers. We offer complete transparency so your firm can trust our stringent compliance to regulations, ethical advertising standards, and your advertising agreement.

Benefits of partnering with NIB Direct include:

Guaranteed Pricing

As a specialized and tactical marketing agency, we can quickly pivot to meet your firm’s needs and successfully navigate the constantly changing criteria and guidelines. Being performance-based allows us to avoid any type of setup fees or “cost-plus fees” that are often found with the “full service agency” business model.

In House Media Buyers

NIB Direct has in house media buyers to avoid delays in publishing your campaigns. We scale our campaigns to our clients’ needs and having in house buyers allows us to manage your advertising campaign with agility.

Lower Fallout Rates

NIB Direct is performance-based and maintains control over call center intake. Our software integration with our intake centers results in lower fallout rates by matching advertising strategies with leads and retainers for optimal campaign results. We can quickly pivot to navigate constantly changing case criteria and guidelines.


When you partner with NIB Direct, you can expect complete transparency regarding your campaigns performance. We keep our clients apprised of their marketing metrics at all times with customized dashboards created for your firm.


NIB Direct strictly complies with regulatory guidelines set by state bar associations. We guarantee proper user data management and marketing disclaimers in accordance with FTC guidelines for TCPA and CCPA compliance.